Release Notes 4/15/21: Dataset Lineage, Segment Prioritization Lists, BCC with SendGrid, bypass SendGrid subscription groups

✨ New and Improved

  • Dataset Lineage is now available at the dataset level. It shows pipe dependencies within Simon for Contact Data, Data Lake, and Simon Warehouse purpose datasets specifically using the Simon Snowflake integration.
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Dataset Lineage


  • Segment Prioritization Lists is the new name for what was formerly known as Segment Suppression. Use this Beta feature to avoid sending multiple messages to the same contact.
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  • A BCC option is now available for SendGrid sends! With the BCC option, you can configure a flow or journey to send a copy of the outgoing messages to an internal BCC address. Available addresses are pre-configured by an account admin and if none have been set up, the option won't display in the builder. These messages count toward the messages send volume in SendGrid.
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Configure BCC options


  • You can now bypass SendGrid subscription preferences in channel actions. This option should only be used for transactional messages. SendGrid still includes an unsubscribe link, however unsubscribed users will also receive the message.
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Bypass SendGrid subscriptions

Removed 🗄️

  • Flow Index and Metrics have been deprecated. You can use the Flow Details Page to report on these items.

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Thanks for reading!

We look forward to updating you every week with new and improved product features as part of our Thursday release cycle. Any questions or comments? Feel free to leave feedback on the documentation page, via the Simon notifications, or directly with your account manager.